About Us

moweb research: Your Full-Service Market Research Institute - Pioneer and Expert in Market Research Since 2004

moweb research, a trailblazer in Germany's online market research sector, operates from Düsseldorf. Founded in 2004, our institute has distinguished itself as an independent, innovative force in market research, guided by our experienced founders.

Our full-service approach to market research and consulting focuses on your main concerns. At moweb research, we function as an extension of your business, aiding in pivotal decisions with comprehensive market analysis and consulting.

Serving as strategic advisors, we support your journey from thorough market analysis to identifying your target audience. Our insights ensure your business strategies are well-informed and effective, propelling your company towards maximum achievement.

  • Premium-Quality Panel: 3 million active members
  • Innovative Research: Advanced Techniques for Deeper Insights
  • Decades of Expertise: 20+ years as seasoned professionals in market research.
  • Worldwide Reach: Global network to offer diverse, international perspectives.

Discover how moweb's market research can elevate your business in Germany and globally. Ready to take a decisive step towards future success with us?

Download our company presentation to learn everything about moweb research:

Real people real opinions

Our team from A to Z

2 Managing directors

13 Full-time employees

22 Regular freelancers

Alexander Otto

Alexander Otto

Project Manager

Only with online market research can you ask your precise target audience questions and get a huge advance in knowledge.

Anna Kryshtop

Anna Kryshtop

Junior Project Manager

It's fascinating how market research brings raw data to life, revealing the true needs of individuals, groups, and entire companies.

Hayat Said

Hayat Said

Project Manager

Online market research surveys provide enterprises the opportunity to reach respondents far and wide. This is an indispensable advantage especially when competing online.

Herbert Höckel

Herbert Höckel

Managing Director

High-quality online panels for global markets, languages, and research formats: since 2004, we have been delivering first-class insights to our clients through them. I am proud of that!

Julian Garcia

Julian Garcia

Chief Operations Officer

Effective market research hinges on the quality of the sample. That is why we make targeted investments in genuine, engaged participants for our proprietary B2B and B2C panels.

Kitaro Beeh

Kitaro Beeh

Senior Project Manager

While AI software changes our world, market research remains the only way to find out how people feel about products & brands.

Lisa Höckel

Lisa Höckel

Senior Sales Executive

Online surveys are the perfect method for organisations to get answers to questions quickly, efficiently and economically.

Marco Kessler

Marco Kessler

Public Relations

High-quality market and opinion research is not just any business for us - after all, it bears a great responsibility for future developments in the economy and society.

Michael Dimov

Michael Dimov

Director of Technology

Research is the difference between flying blind and making informed decisions. And today it’s easier than ever before.

Mirnel Ajkunic

Mirnel Ajkunic

Technical Operations Manager

The quality of data from market research results as a result from the combination of technical craftsmanship and scientific work.

Oliver Tjarks

Oliver Tjarks

Executive Vice President

For me, market research is more than “just” numbers, data, and panelists. It is the key to identifying market potential and securing competitive advantages for my clients.

Pavle Pocrnja

Pavle Pocrnja

Senior Director Global Sales

We support our clients through every stage of a project and, where necessary, proactively develop alternative solutions so that we can work together to achieve the best possible results.

Ryan Gibson

Ryan Gibson

Managing Director

We take care of you! We deliver data-driven solutions leveraging millions of panelists worldwide—a commitment we have upheld as an owner-managed institute for over 20 years.

Ulrich Pabst

Ulrich Pabst

Chief Sales Officer

Every day, we reach thousands of test participants—whether for quick ad-hoc surveys or complex multi-country studies. That fascinates me time and again!

Zahra Langford

Zahra Langford

Junior Project Manager

I am driven by turning complex questions into clear, actionable solutions. I enjoy working at the intersection of analysis and execution, bringing structure to open-ended processes.

Your success, our goal!