Updated: September 23rd 2024
moweb research GmbH, Mertensgasse 12, 40213, Düsseldorf, Germany, represented by managing director Herbert Höckel (info@mo-web.net) is responsible for this website.
Contact the data protection officer at: datenschutzbeauftragter@mo-web.net
By voluntarily using this web-service you consent to the processing of your personal data by us as described below. If the processing of your data is not necessary for the fulfillment of the contract or a legal requirement, we process your data only on the basis of your consent. You can revoke your consent to data processing at any time by sending a request to info@mo-web.net.
We process IP addresses and browser information of all visitors to this website in order to safeguard our legitimate interests (Art. 6 para. 1 lit. f GDPR) in order to prevent misuse and to improve our service by analyzing the data.
moweb respects and protects the rights of users relating to their personal data under the EU General Data Protection Regulation (GDPR)
We use cookies to store user preferences, such as the website language. We store cookies for a period of one month.
To enhance the effectiveness and reach of our website, in particular for marketing purposes, we use the open source web analytics software Matomo to collect and analyse visitor data. We also use Google Tag Manager and Google Analytics. See below for details.
Users' personal data is only disclosed to other parties for the purposes described above and only to the extent permitted by law, as allowed according to the EU General Data Protection Regulation (GDPR).
We use service providers for web hosting and to send emails. Using these service providers is necessary to provide this service. To protect the data of our users, we only use service providers that either have their registered place of business in the EU or have their registered place of business in the United States and offer protection under the EU-US Privacy Shield Program.
The personal data is not stored longer than necessary for the purposes described above.
Users have the following rights regarding their personal data that is processed by us:
Visitors use this website and provide personal data when using it, on a voluntary basis.
We use the Cloudflare Turnstile service (from Cloudflare Inc., 101 Townsend St., San Francisco, CA 94107 USA) to verify and prevent interactions on our website through automated access.
This service processes, in addition to the visited web page, the IP address, and a variety of other browser information to determine if a real person or a bot is behind the call. The legal basis for the use of this service is Art. 6 para. 1 lit. f GDPR. Our legitimate interest lies in the security of our service as well as the defense against unwanted, automated access in the form of spam or hacker attacks.
We use the open source web analytics software Matomo to analyze the performance of the website. Matomo gives us insight into which sub-pages are visited and to what extent by visitors, what content is read and how visitors use our website. The data collected is not passed on to any third parties because we host our own Matomo instance. Our visitors' IP addresses are recorded anonymously by removing the last digits of the IP address. We use cookies to recognize returning visitors. Visitors can also consent to or reject tracking by Matomo via the cookie information banner. Consent can be withdrawn later on the privacy policy page below. Aside from activity on the website Matomo also collects information about the used Browser, which allows us to see which types of devices with which capabilities we need to support.
The legal basis for the use of Matomo is Art. 6 para. 1 lit. f GDPR, because it is our legitimate interest to optimize the function and performance of our website.
We use the Google Tag Manager service from Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA on our website. With Google Tag Manager, marketers can manage website tags via an interface. A tag is a marking or labeling of a database. The Tag Manager itself, which uses the tags, works without cookies and does not collect any personal data. The tags set up via Google Tag Manager merely collect data that is then passed on to the target system. Because the data is only passed on, the system does not collect or store the collected data itself. The Tag Manager therefore merely triggers other tags, which in turn may collect data. Corresponding explanations for these third-party providers can be found in this privacy policy. However, Google Tag Manager does not use this data. If you have set or otherwise deactivated cookies, this will be observed for all tracking tags used with Google Tag Manager; the tool does not change your cookie settings.
Google may ask for your permission to share some product data (such as your account information) with other Google products to enable certain features, such as facilitating the addition of new AdWords conversion tracking tags. Google developers also occasionally review product usage information to further optimize the product. However, Google will not share this type of data with other Google products without your consent.
For more information, see the Google Terms of Use and the Google Privacy Notice for this product.
This website uses features of the web analysis service Google Analytics. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics uses "cookies," which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website is typically transferred to a Google server in the United States and stored there.
The storage of Google Analytics cookies and the use of this analysis tool are based on Art. 6 (1 ) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. If corresponding consent has been requested (e.g., consent to the storage of cookies), processing is carried out exclusively on the basis of Art. 6 (1) ( a) GDPR; consent can be revoked at any time.
We have activated the IP anonymization function on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
You can prevent cookies from being saved by selecting the appropriate settings on your browser; however, please note that if you do this, you may not be able to use the full functionality of this website. Furthermore, you can prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by downloading and installing the browser plug-in available under the following link : https://tools.google.com/dlpage/gaoptout?hl=en
You can prevent Google Analytics from collecting your data by clicking on the following link. This will set an opt -out cookie that prevents the collection of your data on future visits to this website: Disable Google Analytics.
For more information about how Google Analytics handles user data, please see Google's privacy policy:
https://support.google.com/analytics/answer/6004245?hl=en
We have concluded a data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
This website uses the "demographic characteristics" feature of Google Analytics. This allows reports to be created that contain information about the age, gender, and interests of site visitors. This data comes from interest-based advertising from Google as well as from visitor data from third parties. This data cannot be assigned to a specific individual. You can deactivate this feature at any time via the ad settings in your Google Account or generally prohibit the collection of your data by Google Analytics as described in the "Objection to data collection" section.
User- and event-level data stored by Google that is linked to cookies, user IDs (e.g., User ID), or advertising IDs (e.g., DoubleClick cookies, Android advertising ID) is anonymized or deleted after 24 months . Details can be found at the following link: https://support.google.com/analytics/answer/7667196?hl=en
This website uses Google Analytics Remarketing in conjunction with the cross-device features of Google Ads and Google DoubleClick . The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
This feature allows you to link the advertising target groups created with Google Analytics Remarketing with the cross-device features of Google Ads and Google DoubleClick . This allows interest-based, personalized advertising messages tailored to you based on your previous usage and browsing behavior on one device (e.g., mobile phone) to also be displayed on another of your devices (e.g., tablet or PC).
If you have given your consent, Google will link your web and app browsing history to your Google Account for this purpose. This allows the same personalized advertising messages to be displayed on every device on which you log in with your Google Account.
To support this feature, Google Analytics collects Google -authenticated user IDs, which are temporarily linked to our Google Analytics data to define and create audiences for cross-device ad delivery.
You can permanently opt out of cross-device remarketing /targeting by deactivating personalized advertising; to do so, follow this link:
https://www.google.com/settings/ads/onweb/
The collected data is aggregated in your Google Account solely on the basis of your consent, which you can give or withdraw to Google (Art. 6 (1 ) ( a) GDPR). For data collection processes that are not aggregated in your Google Account (e.g., because you do not have a Google Account or have objected to the aggregation), the data is collected on the basis of Art. 6 (1 ) (f) GDPR. The legitimate interest arises from the website operator's interest in the anonymized analysis of website visitors for advertising purposes.
Further information and the data protection regulations can be found in Google's privacy policy at:
https://policies.google.com/technologies/ads?hl=en
to the collection and storage of data for the purpose of usage analysis at any time with effect for the future by informing us of your objection: e.g. by email: info@mo-web.net or by phone: +49 211 8282800 The legal basis for the use of analysis tools is Art. 6 ( 1 ) (f ) GDPR.
This website uses Google Ads. Google Ads is an online advertising program provided by Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
As part of Google Ads, we use so-called conversion tracking. When you click on an ad placed by Google, a cookie is set for conversion tracking. Cookies are small text files that the Internet browser stores on the user's computer. These cookies expire after 30 days and are not used to personally identify users. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page.
Each Google Ads customer receives a different cookie. The cookies cannot be tracked across the websites of Google Ads customers. The information collected using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. If you do not wish to participate in tracking, you can object to this use by easily deactivating the Google Conversion Tracking cookie in your internet browser under user settings. You will then not be included in the conversion tracking statistics.
The storage of " conversion cookies" and the use of this tracking tool are based on Art. 6 (1 ) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. If corresponding consent has been requested (e.g., consent to the storage of cookies), processing is carried out exclusively on the basis of Art. 6 (1) ( a) GDPR; consent can be revoked at any time.
For more information about Google Ads and Google Conversion Tracking, please see Google's privacy policy:
https://policies.google.com/privacy?hl=en
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