January 22nd 2024

20 years of moweb. 20 years of online research

Registration for WeLoveResearch - "20 years of moweb" is now open!

In 2004, Otto Rehhagel won the European Football Championship with Greece, Schumi won his seventh world championship title and Mark Zuckerberg founded Facebook. At the same time, Herbert Höckel and Ryan Gibson founded one of the first online market research institutes, moweb research GmbH, and became pioneers in their industry!

For 20 years they have shaped the research industry by adding new, fast, dynamic and contemporary tools to traditional research methods. They have done this as a full service provider for B2B and B2C clients, with specialised panels in Germany, Europe and worldwide.

So today we can also congratulate ourselves! And we are looking forward to the next 20 years. Because one thing is clear: they will be no less exciting than the past two decades. Initially, successful business models on the Internet were a real challenge, but now artificial intelligence seems to be the game changer of the present and the future.

But no problem, because moweb can do the future! Especially with a team full of professionals, passionate employees and a team spirit that always makes us want more: A spirit that is warm, approachable and trustworthy. And a lot of humour. Because humour must and will never be lacking!

Some voices from the team:

"Such a working atmosphere can only be fun. Eye level is not just a phrase, because we value communication and everyone is ALWAYS taken very seriously - and is just as important!"
Lisa, with moweb since 2010

"Almost 15 years at moweb and I'm still thrilled to be working with such a passionate team. Coming to market research from IT, I was deeply impressed by the innovative power of online market research.
Ulrich, with moweb since 2010

"In 20 years, a lot has really happened and changed with us. Nevertheless, moweb remains like a big family: Strong, optimistic and with the same idealism as in the beginning".
Micha, with moweb since 2004

"Unbelievable. It's like yesterday that we wanted to crack this industry, these old structures, a little bit. And I would say: Mission accomplished".
Ryan Gibson, Founder of moweb research

"It's been 17 years, but I still remember the pioneering spirit. It felt like new ideas, innovative products, winning customers every month. We were there at the right time, and we still are!"
Alex, with moweb since 2007

"Time flies and before you know it, 20 years have passed. You have to be careful, but you also have to stay curious. So I look back on the past with gratitude and optimism for the future".
Herbert, founder of moweb research


Save the date: WeLoveResearch - Special Edition - "20 years of moweb
Date: 18 April 2024, from 19:00 in Düsseldorf
Register here

Press release 20 years of moweb

Graphic 20 years of moweb