Eye Tracking MO+ 360

Revolutionize Market Research with EyeTracking MO+ 360

EyeTracking MO+ 360 is a groundbreaking technology that has the potential to transform market research. This innovative solution allows for online eye-tracking surveys conducted directly in the respondent's home, eliminating the need for additional equipment. With EyeTracking MO+ 360, you can gain comprehensive insights through global, quantitative eye-tracking studies that are both centrally managed and infinitely scalable.

Key benefits and applications of EyeTracking MO+ 360 include:

  • Consumer Behavior Analysis: Track the consumer's decision-making process by observing their gaze and eye movements, providing invaluable insights into unconscious behaviors.
  • Advertisement Effectiveness: Identify which design elements within an ad capture the most attention and which areas are often ignored by viewers.
  • Logo Testing: Evaluate the impact of your logo design on consumer perception and recognition.
  • Advertising Optimization: Optimize your advertising campaigns based on real eye-tracking data to maximize their effectiveness.
  • Branding Insights: Gain a deeper understanding of how consumers engage with your brand, helping you refine your branding strategies.
  • Package Design: Improve product packaging by determining which elements draw the most attention on the shelf.
  • Product Placement: Make informed decisions on where to place products for maximum visibility and sales impact.

EyeTracking MO+ 360 provides authentic insights into consumer behavior, enabling you to make data-driven decisions that can enhance your marketing, advertising, and product strategies. It's time to revolutionize your market research with the power of eye tracking!

moweb research

Your Full-Service Market Research Institute – Pioneer and Expert in Market Research Since 2004

Cutting-Edge and Dynamic Market Research: Your Trusted Ally for Pioneering Solutions and Adaptable Strategies.

With our headquarters in Düsseldorf, we position ourselves at the forefront of innovative market research. Our company stands out for its tailored solutions, dynamically adapting to the ever-evolving needs of your business. We offer specialized panels with over 3.1 million active members – a clear testament to our deep market insights and high data precision.

As a leading full-service market research institute, we deliver detailed analyses in key areas such as consumer behavior (B2C), business-to-business interactions (B2B), market trends, brand dynamics, and media influence. Our extensive expertise ensures well-founded insights into all relevant questions regarding market dynamics and consumer preferences.

Our global presence extends far beyond Germany. With our international services and insights, we provide comprehensive perspectives that transcend local markets. We are your ideal partner to navigate the complex challenges of today's global market and position your company at the forefront of the competitive landscape. Rely on our long-standing experience and expertise to successfully shape the future of your business.

  • Our Own Panels and 3.1M+ Active Members
  • Custom Consultation and Advisory Services for Your Research Projects
  • Global Reach Across Time Zones in Over 30 Languages
  • 20+ Years of Premier Service with Solid Experience and Expertise
  • Highest Quality in Data, Surveys, Questionnaires, Panels, B2B, and B2C Results

Discovering insights, creating success

What are you looking for?

Some of our clients...

Our clients say...


Your success, our goal!